A simple, elegant and straight to the point solution was wanted by Freelance Hair Stylist Fiona Hutcheon to represent the ease of which her freelance service presents and the contemporary approach in which she takes to styling hair. A minimalist and bold black-on-white / white-on-black approach was used to achieve this and is printed on an uncoated 350gsm stock.
Online Vintage & Fashion Boutique Graced With Lace stock one off vintage items along with 1st hand fashion items and accessories. In wanting to represent this mixture of the old and new a combination of contemporary and classic typography was used.
After a season spent snowboarding and working for minimum wage with a friend in Canada (and many tangents of obscure pop culture references) a brand was born without us even knowing. Upon coming home we decided to set about creating a label that captured the lifestyle we lived on hill and off the hill.
With it’s quirky form and handwritten approach the logo personifies the experience of nature that snowboarding brings along with the unorthodox approach that it and the skate and underground cultures that influence the brand take. Together with a bold aesthetic and clean approach to accompanying typography a whole is created that is authentic and what we’d like to dub ‘Snowtique’ fitting into the snow and street cultures that the label aims to reach.
Social promotion for online Home & Lifestyle retailer Risenn. Designed to fit within the 612 x 612px square of Instagram and Facebook posts, the set was a series of gift ideas released over the Christmas period that were available from their online store.
Building upon the previous designer’s work the inside of this brochure was designed with intention of having clear cut simple information outlining the classes and curriculum offered by the Australian Centre of Performing Arts.
My entry and Top 30 poster out of 1500 entries from 70 countries in the 2010 Positive Posters competition.
Inspired by some of the uber uplifting (and sometimes cheesy) pop music of the late 80’s and early 90’s, in particular Yazz’s ‘The Only Way is Up’. It got me thinking that you probably have more to lose by not trying things than by simply having a go. Saying yes opens up more possibilities. By saying no you’re already limiting yourself because without even trying you have already failed.